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Introduction to the Software Solutions and Apps Topic

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Software Solutions and Apps
 
During 2023 we expect automation to advance but the leap in customer experience will be in the use of intelligent automated bots. Chatbots continue to advance by leaps and bounds against early-day negative impressions. We expect to see progress with text, voice and video bots whose improved intelligence enhances the delivery of information and data.
 
More intelligent virtual assistants will improve service delivery, drive efficiencies and impact up and cross-sell conversions. More advanced bots will be able to answer product or pricing questions, schedule deliveries and take payments. 
 
By being better at predicting customer needs through data that enables personalised responses the customer journey in the hands of a bot will be greatly enhanced as the engagement moves to a more intelligent conversation that is driven by personalised relevancy. 
 
We predict that 2023 will see digital products providing information and data by way of software solutions and apps that lighten the load on staff, at the coal face, who face the pressures of clients with 24/7/365 service delivery expectations.
 
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