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ABOUT US
The Jenna Clifford brand was born of a passion for the art and craftsmanship of jewellery and a love of the power of human expression.
Established in 1992, Jenna Clifford is a South African success story that is as much about people who wear her creations as it is about Jenna herself. As a designer of bespoke jewellery, Jenna’s story is uniquely interwoven with that of her customers.
Each customer is a confidant.
From its beginnings as an exclusive design studio in Morningside, Sandton, Jenna’s personal approach to bespoke jewelry design has set her apart.
She has always believed that craftsmanship starts with conversation. And she began the process by connecting on a personal level with the customer. Jenna’s ability to put people at ease and to encourage them to open up has always been at the heart of her ability to create designs that speak to the personality, taste and spirituality of the wearer.
This is why Jenna has a relationship with her customers unlike any other jewellery designer. Her exclusive clientele each resemble a friend and confidant, more than a customer. Thus, each unique, handcrafted piece has been a milestone that charts the remarkable journey of the Jenna Clifford brand to arrive as South Africa’s premier handcrafted jewellery brand.
In 2002 the first Jenna Clifford retail boutique opened its doors, and every Jenna Clifford boutique since has followed the same personalised concept and signature style that gave birth to the brand.
Today, a visit to the original Morningside Flagship Design Studio is to step into a magical world where beauty and creativity intertwine and Jenna’s touch is ever-present.
GALLERY
 
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